Signature Boston Blog

Are you techorating your event?

According to DigitalSignageToday.com’s editor Christopher Hall, “the term ‘techorating’ [is] a fusion of technology and decorating, using tech to create or be an element of interior design and décor.”

In order to techorate your event, you should have dynamic visuals that will shift the entire aesthetic of a room instantly and keep your customers engaged. With increasingly competitive options for your customer’s attention, a compelling and creative digital art experience is integral to the atmosphere of your event. From hotels, corporate lobbies, restaurant dining rooms, or event museums, techorating techniques are applicable across many industries and business strategies.

Looking for ideas? Check out some techorating examples from Commerical Integrator.

Both the BCEC and the Hynes offer everything you need to techorate your event. Our digital displays can help you engage with your audience by delivering up-to-the-minute event information, create unique, memorable experiences, and enhance your brand presence in our venues.

At the BCEC your digital display opportunities include our 80-foot outdoor Marquee, 160-foot Video Wall, and a network of 31 65- and 85-inch digital signage displays throughout the facility. Providing a display area of 3,000 square feet, the Marquee reaches a daily audience of more than 100,000 pedestrians and motorists, and is visible a half-mile away. It’s often the first thing to catch attendees’ attention as they approach the BCEC. Spanning the central section of the North Lobby, the Video Wall gives you 2,000 square feet of seamless, attention-grabbing video real estate – the perfect way to deliver a high-impact message to your attendees or dynamically showcase your exhibitors and sponsors. Moreover, our Digital Signage Network gives you access to audiences across the facility to offer program content and advertising opportunities.
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The Hynes offers an integrated network of 21 plasma displays ranging in size from 52- to 85-inches and are strategically located in heavily trafficked public areas. The plasma network allows you, your exhibitors, and your sponsors to reach attendees anywhere in the Hynes. They can be used to display event schedules, sponsor and educational videos, live feeds with sound–the possibilities are endless.
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Check out all of our technology support opportunities at the BCEC, the Hynes, and The Lawn On D. Our Signature Boston Team can introduce you to the endless possibilities available at our facilities for ‘techorating’ your event!